How much did Dr. Dre pay for Super Bowl? Verifique isto – Did Dr Dre and Snoop Dogg get paid for the Super Bowl
That's right: Mary J. Blige, Snoop Dogg, Dr. Dre, Kendrick Lamar and Eminem will be paid $0 for their live performance that tens of millions of people will be watching this year. But that does not mean performers necessarily leave the game empty handed.Surprisingly, the NFL didn't pay Eminem and Snoop Dogg for their Super Bowl performance, however, the rap icons made bank in other ways. It was a halftime show fans will never forget featuring hip-hop and rap icons such as Dr Dre, Snoop Dogg, Eminem, Mary J. Blige, 50 Cent and Kendrick Lamar.
However, no one who appeared during the show got paid for their performance. “We do not pay the artists,” NFL spokesperson Joanna Hunter flatly told Forbes. “We cover expenses and production costs.”
Dre reportedly paid "millions" of his own cash to ensure the Super Bowl LVI performance wasn't censored in any way following an iconic all hip-hop halftime show. As per a report by TMZ, the 56-year-old rap icon was fronting "most of the money necessary" to pull off the event as it was intended, according to sources.
How much did Dr Dre spend on halftime show
$7m
Dre reportedly spent nearly $7m of his own money on that halftime show And the NFL was (reportedly) worried about Eminem kneeling & Dr.Dr. Dre Won't Be Paid For The Super Bowl Halftime Show — But Here's How It Could Pay Off Later."The NFL covers all costs associated with the show," McCarthy confirms, including production and travel expenses. For a "million-dollar-a-minute" performance that typically lasts around 13 minutes, that price adds up quickly.
Dre, Mary J. Blige, Snoop Dog, and Kendrick Lamar will join past performers in performing for free. Who's Headlining the 2022 Super Bowl Halftime Show
Who is the highest paid Super Bowl performer
Whether it's for fireworks, LED panels or extravagant entrances, here are some of the most notable halftime shows we have seen and the costs involved:
- 2001: Aerosmith, NSYNC, $11 million.
- 2007: Prince, $12 million.
- 2013: Beyoncé, $600,000.
- 2017: Lady Gaga, $10 million.
- 2020: Jennifer Lopez and Shakira, $13 million.
Pepsi has been the sponsor of the halftime show since 2012, where it signed the deal to sponsor for over $2 billion, according to The Wall Street Journal. Pepsi has controlled all rights and advertising for the halftime performance since the 2012 season.Beyoncé (2013) – US$600,000.
The soda company's contract with the NFL expired after the 2021–22 season. Pepsi did renew the sponsorship deal with the league, but the new deal does not include the company sponsoring the halftime show. Per Front Office Sports, Pepsi is reportedly wanting to dive into digital media for its upcoming projects.
roughly $50 million per year
Late Thursday, the league announced at Apple Music will become the new presenting sponsor of the intermission period for the most-watched event on the annual TV calendar. According to Ben Fischer of Sports Business Journal, it's a five-year deal worth roughly $50 million per year.
Based on the numbers we have, we'll say $5 million – half of the show's production costs. She can think of it as purchasing one Super Bowl ad for herself, covering the costs normally incurred by one of her performances, and then footing the bill for her and her crew's travel expenses.
How much did Madonna get paid for the Super Bowl
How Madonna's Super Bowl Performance Was Worth $91 Million—But She Didn't Get A Dime.Pepsi has been the sponsor of the halftime show since 2012, where it signed the deal to sponsor for over $2 billion, according to The Wall Street Journal. Pepsi has controlled all rights and advertising for the halftime performance since the 2012 season.Gatorade has agreed in principle to an eight-year, $384 million sponsorship renewal with the NFL. If, as expected, the sports-drink maker supports a marketing initiative around the new deal, the financial commitment could be far higher.